From Idea 2 Business Start – a series of 4 evening workshops launched
You told us that you wanted to learn about starting a business on an evening, to fit around your other commitments, so we’ve developed a short series of 4 workshops which will run across Wednesday evenings.
These workshops are delivered via Zoom with access to our online portal for Mini Business Plan Tool Kit, they are limited to 4 places on the series of workshops and available to North Tyneside residents only due to the funding criteria and commitment to all 4 dates is required.
What’s this 4 part series of workshops about?
Lee Casey, Business Advisor
It’s a series of 4 short workshops designed to take you from generating a new business idea to beginning your entrepreneurial journey. Perhaps you have always wanted to start a business or your circumstances have changed?
Working with Business Advisor Lee Casey you will look at your skill sets and aims, bringing a viable idea to concept through discussion, market research and ultimately identifying your end target customer. Practical advice supported by the completion of an online Mini Business Plan Tool Kit you can develop further as well as the opportunity to continue to access additional Business Factory support as a Pre-Start business.
Workshop One: Generating Your Business Idea
Wednesday 26th January 7.00pm – 8.30pm
Looking to start your own business but not sure on what could be the right idea for you? In this session you will look at your skill sets, educational history to date plus personal interests to help generate business ideas relevant to you. We’ll also begin completing your Business Plan Personal Profile, think of it as your Digital CV!
Workshop Two: Business Idea Identified
Wednesday 2nd February 7.00pm – 8.30pm
In this session we will discuss what business ideas have materialised, their merits for taking further and how to start drafting out the concept. Looking at honing the idea (or two!) and utilising the Business Plan Tool Kit to look at what products or services you can offer and is there a specific Unique Selling Point (USP).
Workshop 3: Market Research
Wednesday 16th February 7.00pm – 8.30pm
You will have clarified your final idea, completed both your Personal and Business Profile (of the Mini Business Plan) and in this session we will look at the importance of carrying out Market Research to develop the idea further, looking at sector trends, your market competitors and how you identify who your customers are and where they are to establish if there is a genuine demand for your product or service.
Workshop 4: Your Target Customer
Wednesday 2nd March 7pm – 8.30pm
Through your Market Research to date you will be on the way to identifying your Target Customer or customers. This session will allow for findings to be discussed and customer profiles built so you understand their demographic’s, are they businesses or individuals, how they shop, where they buy from and how frequently. What price will they pay? This session will also touch on what social platforms are your customers on and why.
These workshops are open to North Tyneside UK businesses and residents only due to the funding criteria and commitment to all 4 dates is required.
Book here
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